Email Marketing Information
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Email Marketing Information

Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good?

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google?s very own email services repository. Best of all, it?s free! Well, it?s going to be free, its currently available only in Beta mode, if you are lucky enough to have received an invitation to sign up for a complimentary account you currently enjoy the benefits of ubiquitous Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them.

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to social niceties when the internet is basically very informal. However, whether we like it or not many people do take online etiquette very seriously. So if you're writing emails for business, you should assume that your recipient may well be one of those...

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts.  In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy.  With customers signing up in droves to hear your latest offers, there was no need to worry about email address attrition rates or errors during registration.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE?

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction

What?s the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven?t already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines!

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is!

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time. You can find free follow-up autoresponders to use by typing it into any search engine. Below are ten ways to use them to increase your traffic and sales.

Reach Out and Slap Someone


I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications. The only electronic mail that seemed to flow for the longest time were all those official HR notification of vacation time policies, etc., and of course, the ALL CAPS messages from the executive floor.

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PR Web (press release)

Net Atlantic Brings Email Marketing to Mobile Devices
PR Web (press release)
Marketing and communications professionals can now get their email marketing reports using mobile devices including iPhone, BlackBerry & Google Android. ...



Constant Contact Looks To Radio For New Email Marketing Clients, Boosts Rev 50%
Mediapost.com
Constant Contact, which looks to provide email marketing services to small businesses, ended 2009 with 625 employees, up from 595 at the end of September. ...
Sweet Sally's Bakeshop Selects Constant Contact Email MarketingPR Web (press release)

all 3 news articles »


Personalised email marketing 'should not repel recipients'
Business Strata - Business News
However, she argued that a person may feel uncomfortable when receiving an email marketing message that detailed all of the website pages they had visited ...
Hyper-personalisation 'has dangers for email marketers'Global Gold Internet Services

all 2 news articles »


Infusionsoft Adds New Features, Improves Ease of Use in Support of Email ...
Earthtimes (press release)
The product update supports Infusionsoft's debut of Email Marketing 2.0 (#EM20), making it easy for small businesses to grow through dynamic, ...

and more »


Implix Study Compares GetResponse Global Email Marketing Metrics
PR Newswire (press release)
The resulting report provides a global perspective of email marketing today by tracking common performance indicators across 95 countries and six continents ...

and more »


Email marketing campaigns 'must be properly targeted'
Experian QAS
Email marketing campaigns must reach their intended targets to avoid giving a company a bad name among consumers, it has been said. ...



Subject lines 'very important' for email marketing
Equimedia Marketing News
Businesses who use online direct marketing tactics such as email marketing need to ensure they use the correct hooks to interest consumers, ...



Email marketing materials 'should always be relevant'
Global Gold Internet Services
Businesses which use email marketing techniques to promote their products and services should ensure the content is relevant to the customer, ...



Email marketing 'is an interactive medium'
Business Strata - Business News
Deirdre Baird, president of marketing firm Pivotal Veracity, told CSNews.com that email marketing is experiencing a "renaissance" as technology trends make ...



Options Media Group Selects WhatCounts Email-Marketing Platform
CNNMoney.com (press release)
WhatCounts' innovative Broadcaster appliance includes the same WhatCounts permission-based email-marketing solution as the ASP offering -- a fully ...

and more »

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